Answering The Phone: You Are The Face Of The Company

We’ve all experienced it, we have all suffered through it, we have all cursed it:  The way companies answer the phone…if they do at all. This is why Best Buy will go out of business. I called the other day to make an appointment with the Geek Squad. I did this because I learned the […]

Embrace Your Failures!

It’s a shame to waste a good failure. You can tell how great a company is by how many failures they experience. This is based on the idea that if you’re not failing, you’re not doing enough. In fact you’re probably standing still, you’re stagnating, which is the closest thing to death a company does […]

Words Of Wisdom From Bezos

There is no mistaking the fact that Jeff Bezos is a pretty smart guy. He saw things years before the rest of us did. Many of us sat by and laughed as his company lost money year after year while he invested in the future. In fact, that is one of his many premises: “The […]

Out The Friction!

You need some Printed Circuit Boards, so you Google  “Printed Circuit Boards”, and you get the name of a number of shops. Not necessarily the best shops, but at least the best at SEO (Search Engine Optimization). Anyway you get the names of some shops and you call one up, probably the first one on […]