A Girl Scout wanted to sell a lot of cookies. In fact, she wanted to sell more than any other girl scout that year. She was smart enough to know that she could not do it by going door to door. She knew that a lot of the other Girl Scouts planted themselves in front […]
Thar She Blows! Going After That Elusive Whale Account
We’ve all been there. You are targeting a very large customer. A customer that could make your yearly forecast, in fact one that could blow it out of the water. You know that they would be a perfect customer for you. They need what you have, and you are just yearning to find a way […]
Saving A Great Customer When Things Go Wrong
Handling a serious problem with a long-time customer, especially when both parties share some blame, requires a delicate balance of diplomacy, accountability, and strategic thinking. The goal is to resolve the disagreement without sacrificing the valuable relationship. The last thing you want to do is win the battle and lose the war. You have to […]
The Best Cold Calling Ideas Of All Time
How many times have you heard that cold calling is dead? How many salespeople have given up trying to reach people they do not know and sell them something they think they do not want? Well that is the biggest bunch of malarkey out there, more like wishful thinking by salespeople who hope to be […]
Did You Exhibit At IPC APEX EXPO 2024?
What now? After the show You had a great time last week at IPC APEX EXPO 2024 and now you’re back home and ready to go on to other things right? Oh no that’s not right, au contraire mon frère, now the work really gets started. Now is the time to start capitalizing on all […]
Exhibiting at IPC APEX EXPO 2024?
Here’s how to get the most from your trade show dollars So many times, people/companies spend a small fortune exhibiting at trade shows like this IPC APEX EXPO 2024 when they have no idea why they are going, what they are going to do there and what they expect to accomplish at the show. That […]
The Super Sales Reps Are Here!
The world is changing. The craft of selling is changing. I have been spending a lot of time lately working with younger people. Dare I call them “hotshots.” These salespeople are two generations removed from my own demographic and actually most of our industry’s demographic. Yup, they are mostly thirty years old or even younger […]
Get To Know Your Customers
No matter what you do, understanding your customers is crucial for any business to thrive. You have to have a complete understanding of who they are, what business they are in and what it takes for them to be successful. In short you have to see things from their perspective. Too often we assume to […]
What Are You Afraid Of?
The fear of “No” When you get right down to it, the reason most salespeople are so scared of getting out there in front of customers and potential customers is the fear of the word “No”. That dreadful tiny little word that has so often ruined sales careers. Think about that for a minute. […]
The Other Attributes of a Successful Salesperson
In the world of sales, success is not solely determined by hitting quotas or closing deals. A truly exceptional salesperson possesses a unique blend of creativity and innovation that sets her apart from the rest. A great salesperson does not follow the conventional path; he forges new trails, breaks boundaries, and continuously adapts to […]